Marketing Manager tracks, measures and reports on the effectiveness of promotional campaigns based on the number of people a campaign brings back into the practice.
It calculates how many campaign contacts convert into dental appointments and how much money is generated from this conversion, and it displays all key information in a graphical dashboard.
Marketing Manager's functionality can be amplified by means of Channel Track - software that monitors and tracks incoming calls, and enables you to report campaign results by media type (flyer, email, web banner etc) rather than by the campaign as a whole.
Marketing Manager Automation module and professional Campaign Design Templates:
From EXACT version 12 onwards campaign media distribution can be automated and professionally presented through optional integration with Marketing Manager Automation.
Marketing Manager Automation requires registration via Configure > Practice Information > Registration.
From EXACT v12.7 the Campaign Design area features professionally customisable Templates.
See Configuring Campaign Design Email Templates | 
Campaign Design Email Templates 
Please contact your Software of Excellence representative or the Support Desk if you're interested in implementing the optional Channel Track and/or Marketingt Manager Automation functionality.
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Overview
Purpose | Features | Benefits | Requirements, Limitations
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Driving Practice Revenues Through Effective Patient Marketing
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Using (workflow, screens and procedures)
Terminology for Marketing Manager
Contact Permissions for direct marketing communications
Excluding patients who have had a campaign service invoiced
Primary areas of Marketing Manager
Adding an icon to the Workspace Bar
Creating an automated campaign
Configuring Campaign Design Email Templates
Contact Lists for marketing campaigns
Removing services from Appointment Book Quick Service
Tracking patient campaign contacts
Opting patients out of and back into campaigns
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Configuring (setting up and customising)
Configuring user rights for Marketing Manager
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Competencies (check your skills)
Training Competencies Checklist
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Resources (videos, PDFs) 
Creating a One Off Treatment Campaign
Creating a Continuous Campaign
Adding Multiple Stages In a Campaign
Request White Paper: Driving Practice Revenues Through Effective Patient Marketing
Campaign Design Email Templates
Training Competencies Checklist