Automated Campaigns grouped by Family

From EXACT v12.8 it is possible to market automated campaigns to Families, based on a Group by Family checkbox in the Campaign setup:

GroupByFamily-01

Characteristics:

Applies to automated campaigns only.

As for use of Contact Lists in campaigns, this checkbox can only be enabled up until the point that the campaign starts - thereafter it is not editable.

Communications are directed at the Head of Family (HoF)

This person is calculated based on age (gender is ignored). There is no upper or lower age limitation, so a child below 15 years of age or an adult above 65 years of age can be considered as HoF if they are the eldest in the family.

The following rules apply:

Circumstances in which the Head of Family is marked as Completed in EXACT:

See also: Creating an Automated Campaign

See also...

Creating an Automated Campaign

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